{"title":"Maxi Dresses","description":"","products":[{"product_id":"viviana-dress","title":"Viviana™ | Effortless Long Dress","description":"\u003cdiv\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eYour Summer, Beautifully Dressed.\u003c\/strong\u003e\u003c\/p\u003e  \n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSummer has a way of asking more from your wardrobe — and this collection was designed to answer. These dresses were made for the season: fluid, breathable, and effortlessly beautiful from the first warm morning to the last golden evening. Whether it's a wrap silhouette, a relaxed maxi, a fluid midi, or a flowing long dress with architectural details, every piece carries the same quiet confidence — the kind that comes from wearing something that simply works.\u003c\/p\u003e  \n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThrow it on, step outside, and let the dress do the rest.\u003c\/p\u003e  \n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eWhy You'll Love It:\u003c\/strong\u003e\u003c\/p\u003e  \n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e✦ \u003cstrong\u003eMade for Warm Weather\u003c\/strong\u003e Feather-light and airy, each dress is designed to keep you feeling cool, fresh, and completely at ease through every sun-filled hour.\u003c\/p\u003e  \n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e✦ \u003cstrong\u003eEffortlessly Flattering Silhouette\u003c\/strong\u003e Flowing cuts and thoughtful proportions that drape beautifully on every body — no adjusting, no overthinking, just wear and go.\u003c\/p\u003e  \n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e✦ \u003cstrong\u003eFrom Beach to Dinner\u003c\/strong\u003e Style it with sandals and a tote for a casual daytime look, or elevate with heels and jewellery for an evening out — one dress, every occasion.\u003c\/p\u003e  \n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e✦ \u003cstrong\u003eArtisan Details That Set It Apart\u003c\/strong\u003e From delicate cutwork and wrap fronts to fluid midi lengths and relaxed maxis — each piece carries a signature detail that makes it memorable.\u003c\/p\u003e  \n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e✦ \u003cstrong\u003eLuxurious Microfiber Fabric\u003c\/strong\u003e Crafted from premium microfiber — an ultra-fine, sumptuously soft fabric known for its weightless drape, exceptional smoothness, and lasting vibrancy. It moves like a second skin and holds its beauty wash after wash.\u003c\/p\u003e  \n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e✦ \u003cstrong\u003eA Summer Wardrobe Essential\u003c\/strong\u003e The kind of dress you reach for again and again — easy, beautiful, and always exactly right.\u003c\/p\u003e  \n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e  \n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e  \n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eStyle: Summer Maxi and Midi Dresses\u003c\/li\u003e  \n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eFabric: Premium Microfiber\u003c\/li\u003e  \n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eFit: Relaxed to semi-fitted — see size chart for reference\u003c\/li\u003e  \n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eCare: Machine wash cold, gentle cycle; lay flat to dry\u003c\/li\u003e  \n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eColours: Available in multiple colourways\u003cbr\u003e  \n\u003c\/li\u003e  \n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"AURORA MAYFAIR","offers":[{"title":"Blue \/ S (UK 8\/10)","offer_id":48325592383680,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ M (UK 10\/12)","offer_id":48325592416448,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ L (UK 12\/14)","offer_id":48325592449216,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ XL (UK 14\/16)","offer_id":48325592481984,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ 2XL (UK 16\/18)","offer_id":48325592514752,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ 3XL (UK 18\/20)","offer_id":48325592547520,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Light Blue \/ S (UK 8\/10)","offer_id":48325592580288,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Light Blue \/ M (UK 10\/12)","offer_id":48325592613056,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Light Blue \/ L (UK 12\/14)","offer_id":48325592645824,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Light Blue \/ XL (UK 14\/16)","offer_id":48325592678592,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Light Blue \/ 2XL (UK 16\/18)","offer_id":48325592711360,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Light Blue \/ 3XL (UK 18\/20)","offer_id":48325592744128,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ S (UK 8\/10)","offer_id":48325592776896,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ M (UK 10\/12)","offer_id":48325592809664,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ L (UK 12\/14)","offer_id":48325592842432,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ XL (UK 14\/16)","offer_id":48325592875200,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 2XL (UK 16\/18)","offer_id":48325592907968,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 3XL (UK 18\/20)","offer_id":48325592940736,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"White \/ S (UK 8\/10)","offer_id":48325592973504,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"White \/ M (UK 10\/12)","offer_id":48325593006272,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"White \/ L (UK 12\/14)","offer_id":48325593039040,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL (UK 14\/16)","offer_id":48325593071808,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL (UK 16\/18)","offer_id":48325593104576,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"White \/ 3XL (UK 18\/20)","offer_id":48325593137344,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ S (UK 8\/10)","offer_id":48325593170112,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ M (UK 10\/12)","offer_id":48325593202880,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ L (UK 12\/14)","offer_id":48325593235648,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ XL (UK 14\/16)","offer_id":48325593268416,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ 2XL (UK 16\/18)","offer_id":48325593301184,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ 3XL (UK 18\/20)","offer_id":48325593333952,"sku":null,"price":30.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/1390\/3808\/files\/S3998b61abaed4e6eb97a7a43c9282bb1S.webp?v=1779817018"},{"product_id":"chelsea-maxi-dress","title":"CHELSEA | Baroque V-Neck Maxi Dress","description":"\u003cdiv\u003e\n\u003cdiv\u003e\u003cstrong\u003eNew for spring and summer, the CHELSEA Baroque V-Neck Maxi Dress combines a flattering V-neckline, defined waist, and flowing silhouette in an elegant, comfortable, and versatile design. Crafted from wrinkle-resistant fabric, it is perfect for holidays, everyday wear, or special occasions.\u003c\/strong\u003e\u003c\/div\u003e\n\n\u003cdiv\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0957\/3577\/5557\/files\/3_31_1.webp?v=1775654923\" alt=\"\"\u003e\u003c\/div\u003e\n\n\u003ch2 style=\"text-align: center;\"\u003e\u003cstrong\u003eSIZE CHART\u003c\/strong\u003e\u003c\/h2\u003e\n\n\u003cdiv\u003e\n\u003ctable style=\"width: 100%; text-align: center; border-collapse: collapse;\" border=\"1\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003cth\u003eUK Size\u003c\/th\u003e\n\u003cth\u003eBust (cm)\u003c\/th\u003e\n\u003cth\u003eLength (cm)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u003c\/td\u003e\n\u003ctd\u003eUK 8\/10\u003c\/td\u003e\n\u003ctd\u003e92\u003c\/td\u003e\n\u003ctd\u003e133\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eM\u003c\/td\u003e\n\u003ctd\u003eUK 10\/12\u003c\/td\u003e\n\u003ctd\u003e96\u003c\/td\u003e\n\u003ctd\u003e134\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eL\u003c\/td\u003e\n\u003ctd\u003eUK 12\/14\u003c\/td\u003e\n\u003ctd\u003e102\u003c\/td\u003e\n\u003ctd\u003e135\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eXL\u003c\/td\u003e\n\u003ctd\u003eUK 14\/16\u003c\/td\u003e\n\u003ctd\u003e108\u003c\/td\u003e\n\u003ctd\u003e136\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2XL\u003c\/td\u003e\n\u003ctd\u003eUK 16\/18\u003c\/td\u003e\n\u003ctd\u003e114\u003c\/td\u003e\n\u003ctd\u003e137\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\n\u003ch3\u003e\u003cstrong\u003eFEATURES\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cdiv\u003e\n\u003cstrong\u003eFLATTERING V-NECKLINE\u003c\/strong\u003e – This timeless neckline beautifully frames the upper body and visually elongates the neck. It creates a refined and feminine silhouette while drawing attention to the face and enhancing natural beauty.\u003c\/div\u003e\n\n\u003cdiv\u003e\n\u003cstrong\u003eHIGH-WAIST DESIGN\u003c\/strong\u003e – The strategically fitted cut below the bust creates a visually elongated effect and enhances the silhouette naturally with a flattering fit.\u003c\/div\u003e\n\n\u003cdiv\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0957\/3577\/5557\/files\/spp_shopify20260326170701_c0bf491b973f4217dfe869cbd81912b4.webp?v=1775655143\" alt=\"\"\u003e\u003c\/div\u003e\n\n\u003cdiv\u003e\n\u003cstrong\u003eELEGANT BAROQUE PRINT\u003c\/strong\u003e – The delicate symmetrical pattern adds a sophisticated vintage-inspired touch. It transforms this dress into a standout piece for gatherings, holidays, or special occasions.\u003c\/div\u003e\n\n\u003cdiv\u003e\n\u003cstrong\u003eFLOWING MAXI SILHOUETTE\u003c\/strong\u003e – The long flowing skirt allows freedom of movement and lightweight comfort throughout the day. Its A-line shape combines elegance with easy wearability.\u003c\/div\u003e\n\n\u003cdiv\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0957\/3577\/5557\/files\/spp_shopify20260326170707_49e4b02a4fb95b3f3a1a3fa366024471.webp?v=1775655142\" alt=\"\"\u003e\u003c\/div\u003e\n\n\u003cdiv\u003e\n\u003cstrong\u003eLIGHTWEIGHT FABRIC\u003c\/strong\u003e – Crafted from soft and breathable polyester designed to maintain a fresh and comfortable feel. Its easy-care finish also makes it ideal for travel.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AURORA MAYFAIR","offers":[{"title":"Black \/ S","offer_id":48367191163072,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":48367191195840,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":48367191228608,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":48367191261376,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":48367191294144,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Brown \/ S","offer_id":48367191326912,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Brown \/ M","offer_id":48367191359680,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Brown \/ L","offer_id":48367191392448,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Brown \/ XL","offer_id":48367191425216,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Brown \/ 2XL","offer_id":48367191457984,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Apricot \/ S","offer_id":48367191490752,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Apricot \/ M","offer_id":48367191523520,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Apricot \/ L","offer_id":48367191556288,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Apricot \/ XL","offer_id":48367191589056,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Apricot \/ 2XL","offer_id":48367191621824,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ S","offer_id":48367191654592,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ M","offer_id":48367191687360,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ L","offer_id":48367191720128,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ XL","offer_id":48367191752896,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ 2XL","offer_id":48367191785664,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Green \/ S","offer_id":48367191818432,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Green \/ M","offer_id":48367191851200,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Green \/ L","offer_id":48367191883968,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Green \/ XL","offer_id":48367191916736,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Green \/ 2XL","offer_id":48367191949504,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Leopard \/ S","offer_id":48367191982272,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Leopard \/ M","offer_id":48367192015040,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Leopard \/ L","offer_id":48367192047808,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Leopard \/ XL","offer_id":48367192080576,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"Leopard \/ 2XL","offer_id":48367192113344,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"White Leopard \/ S","offer_id":48367192146112,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"White Leopard \/ M","offer_id":48367192178880,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"White Leopard \/ L","offer_id":48367192211648,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"White Leopard \/ XL","offer_id":48367192244416,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"White Leopard \/ 2XL","offer_id":48367192277184,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/1390\/3808\/files\/ChatGPTImageJun5_2026_06_43_47PM.png?v=1780657923"}],"url":"https:\/\/aurora-mayfair.com\/collections\/maxi-dresses.oembed","provider":"AURORA MAYFAIR","version":"1.0","type":"link"}